WHITE PAPER

How to adapt design methods to deal with complexity (part 1)

Design approach

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Fundamentals, Observations & Reflections on Design

Contents:

Some definitions

Design

Breaking out of dogma

Systemic vision, or how to decompartmentalize points of view

Design approach, industries, companies and more generally organizations are today faced with accelerating change and new requirements, whether technological, economic, social, environmental, structural, organizational or managerial...

Many companies need to adapt their strategies to meet new challenges and create new opportunities thanks to digitalization. Design Thinking and UX, a specific approach to design, are powerful levers for putting users, desirability and value back at the heart of product or service design.

Our white paper is aimed at CIOs, CDOs, marketing and sales managers, product managers, product owners, project managers, etc. It does not aim to document methods, nor does it seek to be exhaustive, nor does it claim to provide solutions, given the scope of the subject.

This first section looks back at the principles and fundamentals of the design approach to digital tools and services. It aims to provide food for thought on Design Thinking and theUX and question their limits in the face of increasingly complex customer and business ecosystems.

Retrouvez également notre livre blanc
« Comment adapter les méthodes de conceptions face à la complexité » part.2

Fundamentals, Observations & Reflections on Design

Contents:

Some definitions

Design

Breaking out of dogma

Systemic vision, or how to decompartmentalize points of view

Design approach, industries, companies and more generally organizations are today faced with accelerating change and new requirements, whether technological, economic, social, environmental, structural, organizational or managerial...

Many companies need to adapt their strategies to meet new challenges and create new opportunities thanks to digitalization. Design Thinking and UX, a specific approach to design, are powerful levers for putting users, desirability and value back at the heart of product or service design.

Our white paper is aimed at CIOs, CDOs, marketing and sales managers, product managers, product owners, project managers, etc. It does not aim to document methods, nor does it seek to be exhaustive, nor does it claim to provide solutions, given the scope of the subject.

This first section looks back at the principles and fundamentals of the design approach to digital tools and services. It aims to provide food for thought on Design Thinking and theUX and question their limits in the face of increasingly complex customer and business ecosystems.

Retrouvez également notre livre blanc
« Comment adapter les méthodes de conceptions face à la complexité » part.2

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